2018: A Year In Review as We Hustled with Heart

As we start the new year, we can’t help but look back at all that we accomplished in 2018. From charity golf tournaments, galas, grand openings and SO much more, Proffitt PR was there to capture, network, and promote the community we live for! We are so grateful for everyone that helped make 2018 such a success, and cannot wait for everything 2019 has in store! Stay tuned for all of the exciting announcements and sneak peaks to come.


1.4.18 Beautiful views to celebrate a NEW beautiful cover of  VIP Destin Magazine! We loved attending this month’s Cover Reveal party at The Emerald Grande at HarborWalk Village.

1.9.18 Making our hearts happy! Restaurant Paradis raised $800 through their annual Prohibition Dinner for the Emerald Coast Children’s Advocacy Center. We have no doubt that this money will be put to good use!

1.9.18 We lunched and we learned from the BEST at FPRA Northwest Florida Coast Chapter‘s ER for PR Event at The Hilton Sandestin Beach Golf Resort and Spa. Lisa Burwell from VIE Magazine taught us about being a strong business women, Marketing tools, and how she started a magazine in today’s world.

1.10.18 This month’s luncheon was all about our Mentors! We celebrated the wonderful professional leaders in Walton County at the Walton Area Chamber of Commerce Power of Business Luncheon at Tops’l Beach & Racquet Resort.

1.11.18 Jessica stood up as the president of the Young Professionals of Walton County (YPWC) where hundreds gathered for the first event! We certainly got tapped into Young Professionals of Walton County– Pints and Professionals at Grayton Beer Company

1.15.18 Lights, Camera, ACTION! Jessica filmed a promotional video for La Lumière: A Metropolitan Affair at The Henderson Beach Resort and Spa with Land•Air•Sea Productions

1.15.18 Jessica and Levin were bundled up and loving the crisp winter air at Grand Boulevard for the 30A Songwriter’s Festival

1.17.18 Future brides, Mackenzie and Lexi, couldn’t resist looking at some of the stunning gowns at Margaret Ellen Bridal‘s Sip and See

1.18.18Food photoshoots on the regular! Here we are at one of our most delish clients, Back Beach Barbecue! Those baby back ribs certainly model well!

1.19.18 We sure do clean up nice! The PPR Gals attended the Walton Area Chamber of Commerce Annual Gala to celebrate all of the successes and triumphs of the previous year!

1.24.18 We loved hosting the FPRA Northwest Florida Coast Chapter for their New Member Mixer. We got to meet some of the new professionals in the area as well as catch up with some of our favorite professional connections.

1.25.18 ne of our favorite Walton Area Chamber of Commerce Members, Amanda Bierbaum, at the Chamber’s Business After Hours event held hosted by our client, Old Florida Fish House.

1.26.18 In 2018, Proffitt PR made a vow to volunteer at a different local charity every month. We kicked off the year with some puppy snuggles at Alaqua Animal Refuge!


2.1.18 Celebrating all of the supporters and donors from 2017 at the Emerald Coast Children’s Asdvocacy Center Appreciation Party at Ruth’s Chris Steak House

2.3.18 Gia represented Proffitt PR running in the 7th Annual Apple Classic 5K benefitting the Walton Education Foundation. Proffitt PR has been a media sponsor of this event for many years!

2.5.18 With our favorite cover model, Heidi LoCicero of Frill Seekers Gifts! We joined her at this month’s VIP Destin Magazine Cover Reveal Party located at Bella Sera in Destin.

2.7.18 Learning all about the Florida Chamber with the wonderful ladies of Walton Area Chamber of Commerce at the Power of Business luncheon at Sandestin Golf and Beach Resort

2.8.18 No better way to #RiseandGrind than with the amazing Young Professionals of Walton County! We loved to see all of the networking and new relationships brewing at Fonville Press that morning!

2.9.18 A gorgeous weekend for a staycation at The Henderson Park Inn! From the bike rides along old Hwy 98, to the warm cookies left out in the afternoon, Mackenzie loved every minute of her quaint, romantic getaway on the beach!

2.10.18 PARTY. OF. THE. YEAR. We had the most incredible time at Hannah Martin’s Party La Lumière: A Metropolitan Affair at Grand Boulevard! We loved getting dressed up and spending time together, dancing the night away!

2.13.18 It was a PARDIS GRA tonight at The Village of Baytowne Wharf during their annual Mardi Gras Fat Tuesday Parade! Mackenzie served as an esteemed judge alongside VIP Destin Magazine‘s Steve Barber and Sinfonia Gulf Coast‘s Denise Song.

2.15.18 Rooftop champagne celebration for the newest development in Miramar Beach, Osprey Pointe. Coming soon to Sandestin Golf and Beach Resort!

2.15.18 Jessica represented the Young Professionals of Walton County at the Dual Chamber Business After Hours hosted by Grayton Beer Company alongside YPWC board members.

2.16.18 Found our something blue as we cut Margaret Ellen Bridal‘s ribbon with the Walton Area Chamber of Commerce, officially welcoming them to South Walton!

2.17.18 Keep calm and Gumbo on! Gia got the chance to taste 17 of the best gumbo recipes along the Emerald Coast at the 29th Annual Sandestin Gumbo Festival.

2.17.18 Hops for Hounds at Grayton Beer Company benefitting Dog Harmony was a great success! Champ and Jessica had the best day together!

2.23.18 Our newest addition to the client list, Café Tango!


3.4.18 Ran our hearts out at this year’s Seaside Half Marathon & 5K with the family, where Proffitt PR also served as a Media Sponsor!

3.8.18 When your first day back in the office after a week in the mountains consists of baby goat snuggles and a check presentation from Hannah Martin’s Party to Westonwood RanchCultural Arts Alliance of Walton County and Special Olympics Florida – Walton County you consider yourself blessed! This year’s La Lumière event raised $50,00 for the three charities.

3.8.18 We had a need for speed at the Young Professionals of Walton County speed networking luncheon at The Bay!

3.10.18 We were so excited to take home the award for Best Public Relations Firm (for the sixth year in a row) and Best Event Planner at this year’s VIP Destin Magazine Black Tie Ball! Thank you to everyone who voted

3.15.18 Our very own #BossBabe Jessica Proffitt Bracken was on the panel for Women In Leadership and Online Presence Discussion Panel

3.15.18 Cheers to 20 years Regatta Bay Golf & Yacht Club! Proffitt PR was so honored to coordinate and execute the three day event celebrating Regatta Bay’s 20 Year Anniversary. The weekend included a Parade of Homes, a Celebrity Pro Am Golf Tournament, and a 20 Year Celebration Party on the last night. We had a ball being apart of this momentous occasion!

3.16.18 New Client- Slick Lips Seafood and Oyster House Opens!

3.19.18 The Regatta Bay Golf & Yacht Club 20th Anniversary Celebration was a hole-in-one! With amazing sponsors, celebrity golfers, and the Regatta Bay team, this event was one for the books! We ended the weekend of events raising $36,000 for One Hopeful Place and Emerald Coast Honor Games!

3.28.18 We couldn’t have asked for better weather for the New Menu Tasting, hosted by Henderson Park Inn and Beach Walk Café ! Guests enjoyed new menu items, cocktails, and gorgeous views! Thanks to all who attended!

3.28.18 We were so excited to attend the South Walton Beaches Wine & Food Festival, but we are even more THRILLED to see several of our clients featured in the Craft Beer & Spirits Jam on Friday night! Cuvée Kitchen + Wine Bar, Slick Lips Seafood & Oyster House, Brotula’s Seafood House & Steamer, and Jackacuda’s Seafood & Sushi were serving up delicious small plates along EATS Street throughout the event.
This was definitely the event of the season you don’t want to miss!

3.30.18 We had a pinchin’ good time at the Good Friday Crawfish Boil held at the hottest new apartments in SoWal, The Sanctuary at 331 Apartments! Thank you for the HUNDREDS who attended to make it a smashing success!


4.3.18 Another month, another incredible VIP Destin Magazine Cover Reveal Party at Cuvée Kitchen + Wine Bar!

4.10.18 We welcomed our new Marketing Coordinator, Taylor Sheekley

4.11.18 There were fins in the water at the Walton Area Chamber of Commerce’s Power of Business Luncheon, because Jessica was a guest judge during the Shark Tank style presentations from local high schools! Congratulations to Freeport High School for winning with their idea, CurrenSEA!

4.12.18 We had such an such an amazing lunch at Cantina Laredo with Young Professionals of Walton County learning how to be an entrepreneur in the workplace with the wonderful Joan and Steve Carter!

4.12.18 Could not have asked for a more GORGEOUS day to break ground and launch Grace Point 30A! Thank you so much to WaterSound Beach Club, Watersound for the beautiful venue and to all of the sponsors!

4.16.18 New Client Alert (and this one really shines!?) McCaskill & Company Fine Jewelry

4.18.18 Whimsical evening at Margaret Ellen Bridal “How Close Can I Beach” Preview Party at 30Avenue with Wardrobe Made Simple and Emerald Coast Magazine!

4.19.18 We Lunched and Learned with the best of them at the Building Savvy Magazine – Northwest Florida Speaker Series held at Shunk Gulley Oyster Bar! We were pretty sweet on the sponsors Destin Custom Home Builders and Proffitt Home Services!

4.19.18 After we had such a tail waggin’ good time at Bourbon and Cigars benefitting Dog Harmony? we stuck around to enjoy a delicious dinner at Old Florida Fish House! We gave this meal two paws up ?

4.26.18 We welcomed our newest gal, Caroline Boone, as the Events and Special Programs Coordinator for Proffitt PR (fun fact: Caroline’s first day was only two weeks after her wedding! Talk about handling stress like a pro)

4.25.18 Rooftop goals {courtesy of The Henderson Beach Resort and Spa} were in full force as we celebrated FPRA Northwest Florida Coast Chapter’s Image Awards and community influencers!

4.26.18 Shovels dipped in gold for another successful groundbreaking! Congratulations Century 21 Blue Marlin Pelican and team for the launch of Calypso Tower III! The first condo to break ground in Panama City Beach in TEN years! PPR was honored to coordinate and execute this momentous celebration!#allgoldeverything


5.2.18 The PPR squad taking in all the sights from the balcony of Slick Lips Seafood & Oyster House at the VIP Destin Magazine Cover Reveal where Laurie Hood with Alaqua Animal Refuge graced the cover. SO incredibly deserving!

5.2.18 Getting the perfect angle at the old Vin’tij location as they gear up for their new remodel and relocation in Grand Boulevard!

5.2.18 We said goodbye to our dear sweet Lexi at Marlin Grill as she will be moving away and getting married this fall. Don’t worry, she is still working remotely and handling all digital content from her new home in Pensacola. She can’t officially leave us quite yet!

5.2.18 Look how cute our office pup, Champ, is in VIP Destin Magazine! We are big animal lovers here at PPR, so we are so excited and thankful to be featured in the Pets & People issue this month!

5.5.18 We stopped by to celebrate the official grand opening of the Lil Plant Shop, a unique pop up shop bringing unique and trendy houseplants along with Artisan pots and gifts to the Emerald Coast, located in the A.Wickey Studio-Gallery.

5.5.18 We spent the afternoon horsing around the lawn at The Market Shops for the Junior League of the Emerald Coast Down & Derby Fest!

5.7.18 On Fridays we Free Fitness! Incredibly beautiful {and booty kickin’} workout every week in the summer on the lawn at The Market Shops!

5.9.18 Perfect in South Walton Awards at Grayton Beer; Our clients Vin’tij Food & Wine, Justin Gaffrey Gallery, and McCaskill & Company Fine Jewelry were named as 2018 Perfect in South Walton award winners, presented by Visit South Walton

5.9.18 With our favs from O’Donnell Eye Institute & Land•Air•Sea Productions at the Walton Area Chamber of Commerce Power of Business Luncheon sponsored by Visit South Walton!

5.10.18 Ladies who lunch {for a cause!} As a part of Women Build Week benefiting Habitat for Humanity Walton County, we attended the 2nd Annual Hard Hats & High Heels Luncheon with a room full of beautiful and strong women! Thanks to Trebeache for the delicious lunch and mimosas!

5.10.18 Chasin’ tails at the Young Professionals of Walton County Crawfish Boil hosted by Arnett Stables Gulfside!

5.12.18 We had a blast planning Hemline Sandestin‘s over-the-top Grand Reveal party! We had decadent bites, sweet sips, and up-beat music all provided by their neighbors in Grand Boulevard. We had an epic photo backdrop provided by our favorite, Proffitt Home Services, and ended the celebration with a fabulous raffle and giveaway.

5.15.18  We had a great time at the FPRA Northwest Florida Coast Chapter May luncheon hosted by Brotula’s Seafood House & Steamer! We enjoyed delicious seafood while learning from author and entrepreneur, Quint Studer! #FPRA #BrotulasSeafood

5.16.18 #BTS this afternoon with Alissa Aryn Photography at Hemline Sandestin sporting these fabulous Mignonne Gaviganstatement earrings! We can’t wait to show you the outcome of this project!

5.17.18 We’re so happy to be working with Ruth’s Chris Steak House yet again!

5.17.18 Basking in the sunshine on the veranda at The Henderson Beach Resort and Spa for their Shuck ’em and Shake ’em Oyster Happy Hour with our families for some team bonding.

5.21.18 What an amazing evening with these fabulous ladies at the Little Black Dress Party, raising money for White-Wilson Medical Center!

5.21.18 We joined the Indiana Jones in Heels, Erica Courtney, for her fabulous trunk show events McCaskill & Company Fine Jewelry where she taught us all about garnets and her mining experiences for the perfect gem.

5.24.18 We took a break from the office to experience the many treatments the Salamander Spa has to offer at The Henderson Beach Resort and Spa. We then went to Primrose, one of the resort’s premier restaurants, for sushi and cocktails!


6.4.18 Another fabulous issue of VIP Destin Magazine! We had a great time celebrating the grand reveal of their Fashion Issue cover at Not too Shabby by Marisol Gullo, and even got to sample some delicious bites and drinks from our favorites at Cuvée Kitchen + Wine Bar! #VIPDestinMag #CuveeKitchen #NotTooShabby

6.6.18 We networked with the best of them at the Walton Area Chamber of Commerce Networking Luncheon at Trebeache sponsored by A Superior Air Conditioning Company! {Look at our glow from being so happy by being surrounded by ALL the Justin Gaffrey Gallery pieces throughout the restaurant!}

6.11.18 Jessica helped celebrate the 4-year Anniversary of Pure Barre Destin with her dear friend Ashley! We love supporting our friends and their various successes in business. Fun fact: Proffitt PR coordinated and executed the Grand Opening of Pure Barre Destin just four years ago!

6.13.18 #BTS with Alissa Aryn Commercial Photography at Beach Walk Café. Even though it was cloudy and dreary outside, all of the dishes were BRIGHT and full of COLOR!

6.13.18 We’ll do anything for that perfect shot! We accompanied SoWal for their latest photoshoot at Old Florida Fish House

6.14.18 The rhythm got Jess and the Young Professionals of Walton County at the Mattie Kelly Arts Foundation Concert in the Village! Gracias to the gracious sponsor La Paz Destin for the margaritas and chips & salsa, MKAF for having us and all those who attended!

6.14.18 Visiting with new client- Justin Gaffrey Gallery– to see his latest creations

6.19.18 Taylor and Caroline are officially the newest members of the FPRA Northwest Florida Coast Chapter during the monthly Luncheon at Slick Lips Seafood and Oyster House.

6.19.18 Celebrating a successful “We Fight for Jimma” Event at Ruth’s Chris Steak House, which raised over $20,000 for long-tenured server, Jimma Grimm. All money will go towards her fight against cancer!

6.20.18 Say hello to SoWal’s new hot spot! The new and improved Fish Out of Water (FOOW) did not disappoint! Gorgeous new layout, amazing cocktails, DELISH food and over-the-top deserts. Our favorite Justin Gaffrey Gallery Paintings also adorned the walls throughout the entire new restaurant.

6.21.18 Gia Perez‘s Birthday celebration isn’t over yet!? Thank you Vin’tij Food & Wine for treating us to a yummy lunch finished off with a decadent dessert platter for our sweet Gia.

6.24.18 Good friends and good times at the Emerald Coast Blue Marlin Classic at Sandestin Golf and Beach Resort!

6.26.18 We LOVED being on the other side of the lens with a photo shoot for SoWal at Fashionably Late Boutique#YaBettaWerk


7.11.18 Networked with the best of the best at the Walton Area Chamber of Commerce Luncheon held at AJ’s Grayton Beach sponsored by CRC Data Technologies.

7.11.18 Congrats to Back Beach Barbecue who raised $2,700 for the South Walton Academy during their one-year anniversary celebration, Hog Bash!

7.11.18 Our virtual office courtesy of Ocean Nails! This is the definition of being productive

7.12.18 We love the Young Professionals of Walton County a “latte”! We mixed and mingled over a cup-o-joe from Amavida Coffee all morning while also getting new headshots taken in Epic Photo Co. airstream.

7.17.18 The company was certainly better than the lighting at the FPRA Northwest Florida Coast Chapter luncheon at The Village Door at Seascape! We enjoyed hearing from the esteemed panel consisting of Florida’s Emerald CoastGreater Fort Walton Beach Chamber of CommerceWalton Area Chamber of Commerce and Visit South Walton

7.23.19We are THRILLED to announce that the #WeFightforJimma Fundraising Event that we coordinated at Ruth’s Chris Steak House benefiting their long-time server, Jimma Grimm, raised $22,305! Thank you to all of the donors and wonderful sponsors who made this event possible.


8.14.18 We are ECSTATIC to welcome our newest client and Market Shops neighbor, Clean Juice, to our roster!

8.10-11.18 Exercise! I thought you said accessorize! Obsessed with all of the Pamela Froman Fine Jewelry showcased at McCaskill & Company Fine Jewelry!

8.16.18 We sipped and strolled through Gulf Place for the Walton Area Chamber of Commerce Business After Hours which was in tandem with their monthly Wine Walk Abouts ?

8.21.18 We were blessed to witness $2.7 million donated to local children’s charities by the Destin Charity Wine Auction Foundation. Thank you #DCWAF for the impact you make on our community #giveback #forthekids#bidhighbidoften

8.22.18 We loved attending the Walton Area Chamber of Commerce’s Next BIG Thing at Sandestin Golf and Beach Resort! Jessica tabled on behalf of The Young Professionals of Walton County during the Non-Profit Mingle while Taylor and Caroline sampled the new Grayton Beer Rosé during the Happy Hour.

8.28.18 We bid farewell to the 2017/2018 board of directors, honored and awarded the people of the year and welcomed in the new board of directors for the FPRA Northwest Florida Coast Chapter, which included our very own Taylor Sheekley!

8.29.18 Proffitt PR Celebrates 7 Years in Business at Ruth’s Chris Steak House!

8.30.18 We learned how to be #RELENTLESS with Century 21 Blue Marlin Pelican and Nick Bailey, the CEO himself of Century 21, during the 10 Year Anniversary!



9.5.18 September VIP Destin Magazine Cover Reveal at Isidro Dunbar Modern Interiors

9.5.18 New Client and New Business Alert: Bontemps Interiors

9.12.18We lunched {by FOOW – Fish Out of Water} and learned with the Walton Area Chamber of Commerce at the Power of Business Luncheon at WaterColor Lake House, sponsored by Northwest Florida State College!

9.12.18 Jessica was given the distinct privilege to be an Honorary Commander with the 24th SOW with Hurlburt Field

9.12.18 We welcomed out newest client- Step One Automotive Group

9.13.18 Clink clink! We got Wine Wise with the Young Professionals of Walton County at NEAT! A special thanks to Cory Fosdyck for teaching us proper etiquette, vine terminology, and tasting pointers!

9.16.18 We couldn’t bee 🐝 any happier, because Sweet Sunday at The Henderson Beach Resort and Spa was a huge hit! This elevated Farmer’s Market featured food, drinks, and fun for the entire family! There was live music performed by I’magene, plenty of local vendors, activities for the kids, and bee-inspired fun with The Honey Hutch! Proceeds benefited The Sonder Project, a global non-profit charity that focuses on education, clean drinking water, deworming, and honey bee related agriculture!

9.19.18 Representing for the Representative (Mel Ponder) at the Emerald Grande

9.20.18 The new Vin’tij Food and Wine location has opened in Grand Boulevard! We stopped by for a sneak peak of the hand made mosaics and beautiful upgrades they made to the space.

9.21.18 Snip goes the ribbon and the ribbon goes snip! Wonderful dual Walton Area Chamber of Commerce and Destin Chamber of Commerce for our client, Clean Juice!

9.21.18 Incredibly inspiring Business Empowered luncheon led by Dr. Devin Stephenson, president of Northwest Florida State College alongside Mel Ponder! Four tips we learned from the Dr. himself to be successful –

1) Be confident with openness
2) Compassion with high expectations
3) Curiosity and decisiveness – paralysis by analysis
4) Be a person of pursuit and celebrate as long as it fuels pursuit to the next level

Oh and Stinkin thinkin poisons productivity. AMEN!

9.22.18 Juicers rejoice! Clean Juice is open for business at The Market Shops! Organic juices, açaí bowls, a photobooth, oh my! We’re pretty obsessed with our new neighbor! Come give them a try and sashay across the courtyard and say hello to your PPR girls!

9.27.18 It was a packed house at Buick GMC Cadillac Fort Walton Beach’s Grand Opening! The Step One Automotive Group rolled out the red carpet for the community as they invited everyone out to join in on the fun! Signature Catering of 30A served light bites and poured drinks, Yoshi Eddings of Harbor Docks rolled sushi, performers from the Northwest Florida Ballet posed for photos, Epic Photo Co. commemorated the evening, Sinfonia Gulf Coast musicians serenaded outside, and all guests got a chance to tour the new facilities! If you haven’t already, race over to Fort Walton Beach to check them out!


10.1.18 *Proud Publicist Moment* Our rockstar clients, Century 21 Blue Marlin Pelican grace the new VIP Destin Magazine cover for the second time! Proud is an understatement!!! So deserving!

10.3.18 Proffitt PR was awarded the Best PR Firm & Best Event Planning Firm by the readers of Emerald Coast Magazine and our hearts couldn’t be more grateful. We won this because we work hard, we love hard and we pour our whole being into what we do day after day, year after year. We’re surrounded by a rock solid support system of the most loyal clients, family, friends and a community that pushes us to be bigger and better everyday. We don’t take these awards for granted and we want each of you to know how truly grateful we are. We promise to never slow down the hustle.

10.4.18 How sweet it is to see such a beautiful event make such an impact! Over $3,000 was raised from Sweet Sunday for The Sonder Project! Hosted by The Henderson Beach Resort , the inaugural Sweet Sunday featured The Honey Hutch, along with other local vendors, who came together for an afternoon at an elevated farmers market!

10.6.18 What a bloody success!? The Market Shops 4th Annual Bloody Mary Festival was one for the books! Stay tuned for what we raised for Habitat for Humanity of Walton County #EatDrinkBMary

10.15.18 We welcomed our newest team member, Bryanna Muscella, to the Proffitt PR office!

10.15.18 Neighbors helping neighbors! Jessica and Hannah Martin teamed up with some other local ladies to serve lunch at the Lynn Haven Police Station for those affected by Hurricane Michael

10.18.18 We joined Insurance Zone in celebrating ten years in business at the Walton Area Chamber of Commerce Business After Hours hosted by Rum Runners!

10.20.18 Our thankfulness has reached new heights. This year, Proffitt PR was blessed to have been voted BEST PR Firm and BEST Event Planning Firm by the readers of Emerald Coast Magazine for the fourth year! What better way to celebrate than to pop some rosé at the Best of the Emerald Coast event held at Grand Boulevard!

10.22.18 We love when our clients are as eager to give back as we are! Step One Automotive Group raised a grand total of $2,000 for Sinfonia Gulf Coast and The Northwest Florida Ballet at their recent grand opening celebration.

10.24.18 Beautiful souls came together to make 25 casseroles by hand {with love} for our neighbors to the east. Thank you Food for Thought Outreach for lending us your beautiful facility, to EVERYONE who’s helping us help our neighbors, and to the good Lord above for working through us #panhandlestrong #hurricanemichael

10.27.18 Sip, sip, hooray! Wine not start the celebration early, because the 2nd Annual Harvest Wine & Food Festival was this weekend!

10.30.18 Such an inspirational morning attending the 2nd Annual Women’s Leadership Breakfast featuring keynote speaker, Lisa Ling, coordinated by dear friend and colleague, McKenzie Lohbeck! Thankful for the Rowland Publishing team for having us.

10.31.18 Drumroll please! We are proud to announce that The Market Shops 4th Annual Bloody Mary Festival raised $8,500 for Habitat for Humanity Walton County! We’d like to thank the wonderful vendors, incredible volunteers, and all of the guests who joined us to raise money for a great cause!


11.2.18 We lunched and learned at the Young Professionals of Walton County Luncheon held at the brand new Vin’tij Food and Wine location. The only thing better than the food was the featured speaker, Laura Bento from Good Grit Magazine.

11.2.18 Did someone say Telluride? We always love attending the annual Telluride Mountain Film Festival held in WaterColor. It brings a little piece of our favorite place to our beach hometown.

11.3.18 Bourbon 🥃 food 🍗 and craft beer 🍺 oh my! The perfect afternoon to spend the day at The Henderson Beach Resort and Spa poolside for Destin Crafted. Presented by Wine World, the event featured over 50 premium craft beers, select small-batch bourbons, and hand-crafted foods prepared by Destin’s top dining establishments.

11.5.18 Celebrating with Steve Barber at Marina Café for the BIG reveal of the newest November Cover of VIP Destin Magazine!

11.7.18 We love big boats and we cannot lie! We also loved attending the Walton Area Chamber of Commerce Luncheon at Legendary Marine for an inspiring speech from a local veteran and delicious lunch provided by Jim-N-Nicks Barbecue.

11.9-10.18 Another dazzling Erica Courtney Trunk Show at McCaskill & Company Fine Jewelry featuring her colorful garnets and gemstones that will brighten your outfit in an instant!

11.14.18 Learning about cyber security this month at the FPRA Northwest Florida Coast Chapter‘s Luncheon held at local favorite, La Paz Destin!

11.15.18 We are so thankful to everyone who braved the cold and joined us for the Walton Area Chamber of Commerce Business After Hours event hosted by The Market Shops in our own front yard! We had wonderful music by Boukou Groove, great lite-bites from all of our merchants and an awesome raffle giveaway to wrap up the evening! #PPR #BAH

11.17.18 Our sweet girl Lexi got married and will go down in Oxford, Mississippi’s history as the most BEAUTIFUL bride!

11.28.18 The Proffitt PR wreath went for an astounding $1,300 at the 5th Annual Wreaths for Alaqua fundraiser held at Old Florida Fish House! We are honored and thankful to be apart of this supportive community.



12.1.18 Jessica had the distinct honor of being featured in the December issue of Emerald Coast Magazine. Along with Alissa Aryn Photography and The Honey Hutch, Jessica revealed her secrets to planning the perfect holiday party and created the ideal Christmas tablescape that will be sure to please all of your guests!

12.1.18 It was an honor to represent New York jewelry designer Shana Gulati Jewelry this past weekend for her trunk show at Alys Shoppe in Alys Beach on 30A!

12.4.18 God was present as we served some delicious Back Beach Barbecue to the teachers and faculty at Cedar Grove and Springfield Elementary Schools! Special thanks to Molly Rose Carter and her Elves for Educators initiative for inviting us along. Tears were shed as 300 hundred teachers were fed! We then took some food to Big Holy and his crew at a church nearby! There’s still so much need! Don’t stop! #floridastrong #baycountystrong

12.4.18 We’re raising our Margaritas to cheers another stunning VIP Destin Magazine Cover at the monty cover reveal celebration held this month at Cantina Laredo!

12.6-12.8.18 Let the conference begin! The Proffitt PR gals, along with our girl Hannah Martin, are relaxing and resetting this weekend at The Refresh Retreat, presented by Precious Freeman of BFC Management at WaterColor Inn & Resort!

Photo courtesy of Land Air Sea Productions.

Photo courtesy of Land Air Sea Productions.

12.6.18 ‘Tis the season to celebrate, and what better way to get in the Christmas spirit than with a Holiday StayCay, courtesy of 360 Blue! As a team, we consecutively celebrate quality time, festive parties, good eats, and business empowerment, so naturally, we chose to incorporate each of these aspects into our 2018 #PPRHOLIDAYSTAYCAY.

12.7.18 We jingled the night away at Cafe Thirty-A‘s annual Charity Christmas Ball with proceeds benefitting Caring & Sharing of South Walton.

12.8.18 Restaurant Paradis Prohibition Dinner 2018 was one for the books! Thank you to the Restaurant Paradis team for hosting this dinner once again for a great cause. This year the beneficiary was Hannie’s Grannies and it could not have be more of a success!

12.12.18 Networked with the best of them at the Walton Area Chamber of Commerce‘s Holiday Luncheon at The Beach House! We heard from our friends at The Sonder Project and that warmed our hearts!

12.12.18 We came home 🏠 to Bontemps Interiors at their Grand Opening Celebration! Congratulations to the beautiful Angela Bontemps and her incredible team on the most spectacular celebration of this new chapter in life! We can’t wait to watch you soar!

12.13.18 So much to celebrate! ‘Twas a bittersweet last event as the president of the Young Professionals of Walton County tonight at the Walton Area Chamber of Commerce Holiday Business After Hours at Slick Lips Seafood & Oyster House! Congratulations to this guy, Mr. Bryce Jarvis himself, and his many successes and drive as one of Destin’s fastest growing restauranteurs!

12.13.18 Beep beep ? here come more holiday parties! We celebrated at Step One Automotive Group for the Greater Fort Walton Beach Chamber of Commerce’s Business After Hours

12.20.18 So much fun supporting Sinfonia Gulf Coast at their Gala Event “A Swingin’ Little Christmas featuring Jane Lynch alongside the Hannah Martin’s Party crew at The Henderson Beach Resort and Spa!

12.25.18 From our family to yours, Merry Christmas! May all be merry and bright on this blessed day!

12.31.18 Cue the confetti! We are THRILLED to be named as the Best “Public Relations Firm” for the 7th consecutive year and “Best Event Planner” for the 2nd year by the readers of VIP Destin Magazine Thank you SO much to all of those who voted, our incredible clients, and this gracious community. We promise to always keep up the hustle 👠