Our Story 2020-07-14T16:24:18-05:00

Our Story

Since opening in 2011, Proffitt PR has grown from a one-woman operation being nurtured atop tables at local coffee shops to now having a stylish brick-and-mortar location in Miramar Beach at The Market Shops with hundreds of clients of record representing the entire Emerald Coast. As a company, it is their goal to provide a customizable approach to each of their clients in order to bring out the best qualities in every area of business while simultaneously growing the company’s awareness and customer base.

Jessica Proffitt Bracken, president of the locally owned firm, started the company after many years of working in the marketing industry, networking in the community, and building up her repertoire of business contacts along the Emerald Coast. Her and her team are based out of their office located in The Market Shops at 9375 Emerald Coast Parkway, Ste. 24, Miramar Beach, FL. Here, the Proffitt PR team works diligently on behalf of all of their clients, both local and national brands, to deliver outstanding events, notable social media presence, stellar brand recognition and much more.

From planning a grand opening of a new business or formulating a traditional, formal marketing plan – Proffitt PR is able to customize and personalize any approach or service under the marketing umbrella. The company has extensive experience in the event industry, planning festivals, concerts, grand openings, dinners, and various celebrations. At the same time, they are trained in the realm of public relations and have a great relationship with various media outlets to convey a brand’s message and deliver hard hitting news.

The firm’s client list has expanded over the years to include local, regional, and national brands such as Back Beach Barbecue, Berkshire Hathaway HomeServices PenFed Realty, Clean Juice, Destin Custom Home Builders, Destin Ice Market 30A, Everkrisp, the Florida Sports Foundation, Grayton Beer Company, The Henderson Beach Resort and Spa, The Honey Hutch, Legendary Inc., Marlin Grill, Pure Barre, Restaurant Paradis, Ruth’s Chris Steak House, Step One Automotive Group, Uptown Station, The Walton Area Chamber of Commerce and many more. A full list of clients served over the years can be found here.

In addition to being recognized for individual efforts as an entrepreneur and community organizer, Jessica and the team have also garnered awards for Proffitt PR including…

  • Best Public Relations Firm by VIP Destin Magazine
  • Best Event Planning Firm by VIP Destin Magazine
  • Best PR/Advertising Firm by Emerald Coast Magazine
  • Best Event Planning Firm by Emerald Coast Magazine
  • Finest Public Relations/Ad Agency on the Emerald Coast from Northwest Florida Daily News

In addition to establishing itself as the go-to public relations, advertising, social media management, and event planning firm in the community, Proffitt PR has also made giving back a top priority. They strive to donate a portion of sales made from any event they plan to charity and work each month to personally volunteer at various local organizations around the community as part of their “Hustle with Heart” series. Due to the unwavering support from their community over the years, it only seems right that they reciprocate the support and give back to those who need it most.

What started out as just a dream turned into a PR powerhouse along the Emerald Coast. Proffitt PR is continuing to grow and reach new heights every year in business. There is never a dull day at the office and our army of high-heeled soldiers is ready to go above and beyond the scope of service for each one of their clients. Interested in elevating your business with the help of Proffitt PR, email info@proffittpr.com to inquire.